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Investment Firm Increases ROI by 40%

How a real estate investment firm automated deal sourcing and property analysis with PropAPIS.

Company Profile

  • Industry: Real Estate Investment
  • Portfolio: 150+ properties across 5 markets
  • Investment Strategy: Buy and hold residential
  • Team Size: 8 people

The Challenge

The firm was analyzing properties manually, limiting deal flow to 20 properties per month. They were missing undervalued opportunities and spending 60+ hours weekly on data collection.

Key Problems

  • Manual property research taking 3-4 hours per property
  • Limited to single-market analysis
  • Missing price reductions and new listings
  • No systematic way to identify undervalued properties
  • Cannot scale analysis across multiple markets

The Solution

Implemented PropAPIS for automated deal sourcing and analysis across Zillow, Realtor.com, and Redfin.

Implementation

Built automated system to:

  • Monitor 5 target markets continuously
  • Identify properties priced 15%+ below market value
  • Calculate investment metrics automatically
  • Alert team to new opportunities within minutes

Technology Stack

from propapis import PropAPIS

api = PropAPIS(api_key='api_key')

# Automated deal finder
markets = ['Austin, TX', 'Nashville, TN', 'Phoenix, AZ']

for market in markets:
listings = api.platforms.zillow.search_listings(
location=market,
status='active',
max_results=1000
)

for prop in listings:
if prop.price < prop.zestimate * 0.85:
# Potential deal - analyze further
cap_rate = (prop.rent_zestimate * 12 / prop.price) * 100
if cap_rate > 7:
# Alert investment team
notify_team(prop)

Results

Quantitative Impact

  • Deal Flow: Increased from 20 to 300+ properties analyzed monthly
  • Time Saved: 50 hours per week on data collection
  • ROI Improvement: 40% increase in portfolio ROI
  • Undervalued Deals: Found 15 properties with 20%+ discounts
  • Market Coverage: Expanded from 1 to 5 markets

Financial Impact

  • Additional Revenue: $2.4M in first year from better deals
  • Cost Savings: $120K annually in analyst time
  • PropAPIS Cost: $3,588 annually
  • Net Benefit: $2.52M first year
  • ROI on PropAPIS: 70,000%

Key Learnings

What Worked

  • Automated monitoring caught deals within minutes of listing
  • Multi-source validation (Zillow + Realtor + Redfin) improved accuracy
  • Cap rate screening filtered out 95% of listings quickly
  • Real-time alerts enabled fast decision-making

Best Practices

  • Set clear investment criteria before automation
  • Validate automated valuations with manual review for final decisions
  • Monitor multiple markets simultaneously for diversification
  • Use webhook alerts for time-sensitive opportunities

Testimonial

"PropAPIS transformed how we source deals. We went from analyzing 20 properties monthly to 300+, and our ROI improved by 40%. The automated monitoring catches opportunities our competitors miss."

— Investment Director

Implementation Timeline

  • Week 1: API integration and testing
  • Week 2: Built automated deal-finding scripts
  • Week 3: Set up alerts and workflows
  • Week 4: Full deployment across 5 markets
  • Month 2: First automated deal closed
  • Month 6: 40% ROI improvement achieved

Get Started

Ready to automate your deal sourcing? See our API Documentation to get started.